The Chrysler LeBaron car was introduced in 1977 as Chrysler's lowest priced model, and the name was used on various Chrysler cars until 1995. The name originates from a 1930s coachworks bought out by Chrysler. Two years after the Corporation introduced the Imperial as a separate luxury car division, LeBaron was designated the top of the line Imperial models in 1957 through 1975.
Source: Wikipedia